# Privacy Policy

> Source: https://purewill.co.uk/privacy-policy (updated 29 October 2026)

**Short answer:** PureWill privacy policy: how we collect, use, and protect your personal data.

## Privacy Policy

Last updated: 19 May 2026

PureWill is a trading name of **Nanoswift Ltd**, a company registered in England and Wales (company number **16216561**), with registered office at 27 Old Gloucester Street, London, United Kingdom, WC1N 3AX.

We are registered with the Information Commissioner's Office (ICO), registration number **ZB874287**.

If you have any questions about this policy or your personal data, contact us at [wills@nanoswift.co.uk](mailto:wills@nanoswift.co.uk).

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### 1. What data we collect

When you use PureWill we collect:

- **Account identification**: your email address and date of birth, used to identify your draft and allow you to retrieve it later
- **Will content**: names, addresses, relationships, and wishes you enter into the will form
- **Payment information**: your payment is processed by Stripe. We do not store your card details. Stripe may share your email address with us upon payment confirmation
- **Technical data**: session cookies, IP address (via server logs), and browser type — collected automatically when you visit the site

We do not collect special category data (such as health information) beyond what you voluntarily include in your funeral wishes.

### 2. Legal basis for processing

We process your personal data under the following legal bases (UK GDPR):

- **Contract performance** — to provide the will document preparation service you have requested
- **Legitimate interests** — to maintain session data, prevent fraud, and improve our service
- **Legal obligation** — where we are required to retain records by law

### 3. How we use your data

- To save and retrieve your will draft
- To process your payment and deliver your PDF will document
- To contact you if there is a technical problem with your order (we will use the email address you provided)
- To comply with our legal and regulatory obligations

We do not use your data for marketing purposes. We do not sell or share your personal data with third parties, except as described below.

### 4. Third parties

| Third party | Purpose | Privacy policy |
|---|---|---|
| Stripe | Payment processing | stripe.com/privacy |
| Hetzner / hosting provider | Server infrastructure | See provider policy |

We do not use advertising networks or social media trackers. For visitor statistics we use Matomo, which we run on our own server (see section 7).

### 5. Data retention

- **Unpaid will drafts**: retained for 12 months from creation, then deleted
- **Paid will documents**: retained for 5 years from the date of purchase, then deleted
- **Payment records**: retained for 7 years to comply with HMRC requirements

### 6. Your rights

Under UK GDPR you have the right to:

- **Access** the personal data we hold about you
- **Rectify** inaccurate data
- **Erase** your data (subject to legal retention obligations)
- **Restrict** processing
- **Data portability** — receive your data in a machine-readable format
- **Object** to processing based on legitimate interests

To exercise any of these rights, email us at [wills@nanoswift.co.uk](mailto:wills@nanoswift.co.uk). We will respond within one month.

If you are unhappy with how we handle your data, you have the right to complain to the ICO: [ico.org.uk](https://ico.org.uk) or call 0303 123 1113.

### 7. Cookies

We use a single session cookie (`PHPSESSID`) to maintain your form progress during your visit. This cookie is deleted when you close your browser. We do not use tracking cookies, advertising cookies or third-party analytics.

**Visitor statistics.** We count visits with Matomo, an analytics tool we run on our own server, not a third party's. It sets no cookies and doesn't record your full IP address. It records the pages you view, roughly where you are and how you found us. It never receives anything you type into your will, LPA or advance decision. We use it only to see which pages are useful.

### 8. Security

We use HTTPS encryption for all data in transit. Will data is stored in an encrypted database on servers located within the UK/EEA. Access to the database is restricted to authorised systems only.

### 9. Changes to this policy

We may update this policy from time to time. The date at the top of this page will reflect any changes. Continued use of PureWill after a change constitutes acceptance of the updated policy.

### 10. Contact

**Nanoswift Ltd** (trading as PureWill)
27 Old Gloucester Street, London, WC1N 3AX
Email: [wills@nanoswift.co.uk](mailto:wills@nanoswift.co.uk)
Company number: 16216561 | ICO registration: ZB874287

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PureWill is run by Nanoswift Ltd, registered in England and Wales (company number 16216561), ICO registration ZB874287. Payments by Stripe. Write a will: https://purewill.co.uk/start · Set up an LPA: https://purewill.co.uk/power-of-attorney